Tweak your journey to learning the Korean language by using a new Korean language textbook inspired by BLACKPINK!
HYBE EDU announced its plans to launch BLACKPINK IN YOUR KOREAN, a Korean language learning textbook based on the IP of BLACKPINK today. Pre-orders will begin on March 7.
BLACKPINK IN YOUR KOREAN is a 12-chapter story following the adventures of a BLACKPINK FAN “Blinky,” who spends the day with the BLACKPINK members after being invited to their home.
From greetings and introductions to cooking and taking pictures together, readers can learn native expressions and vocabulary in various scenarios through conversations between Blinky and the animated BLACKPINK members, enhancing the overall learning experience while creating precious memories with their favorite artist.
BLACKPINK IN YOUR KOREAN PACKAGE
The package contains two textbooks, a pocketbook, a role-play kit, and Hangeul (Korean) keyboard stickers.
Textbooks are divided into two books (morning and afternoon situations), the compact pocketbook can be carried around to review expressions throughout the day, and the role-play kit allows learners to practice Korean through scenarios and exchanges between Blinky and the BLACKPINK members.
HYBE EDU plans to further maximize the learning effect by providing various types of video content (e.g. animation, shadow (read along), quizzes) for each chapter. Users will be able to unlock mobile content by accessing QR codes in textbooks and pocketbooks.
Additional language support for Korean, English, Japanese, Chinese, and Indonesian will also be provided. Upon selecting the desired language, learners can use HYBE EDU’s MotiPen, a sound pen that reads out standard pronunciations in Korean, to hear the correct pronunciations via a professional voice actor.
To commemorate the release of BLACKPINK’s textbooks, HYBE EDU will also be launching the MotiPen in pink, a color representative of the quintet.
Two versions of ‘BLACKPINK IN YOUR KOREAN’ will be released: global (English version) and Chinese. The global edition will be available on Weverse Shop and KTOWN4U, while the Chinese edition will be available on KTOWN4U. The MotiPen is available for purchase on Weverse Shop and KTOWN4U.
HYBE EDU remarked expressed intention to continuously expound to producing educational content for the benefit of worldwide Korean culture followers.
“Thanks to our ‘Learn! KOREAN’ series, we have been recognized for producing quality Korean educational content for global K-pop fandoms. We plan to release Korean textbooks using the IP of BLACKPINK for the first time and expect to reach many more overseas learners to further enrich their Korean learning experience.”
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PR Source: HYBE | HYBE EDU
About HYBE EDU
HYBE EDU aims to become a leading edu-tech company by innovating the basics of learning based on artist IP. It presents innovative learning content and effective methods for fans and learners around the world who spend a lot of time and effort learning the language and culture of their favorite artists.
HYBE EDU has been presenting Korean language study packages and video contents such as ‘Learn! KOREAN with BTS’ and ‘Learn! KOREAN with TinyTAN.’ ‘Learn! KOREAN with BTS,’ released in August 2020, has sold 300,000 copies in more than 30 countries/regions around the world and is being used as a Korean language textbook at 9 universities in 7 countries, including The University of Sheffield in the UK, Middlebury College in the US, and EDHEC Business School in France.
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