Lee Je Hoon is back, and he’s trading punches for power suits in JTBC’s new weekend drama, The Art of Negotiation!
Premiering March 8th, The Art of Negotiation dives into the high-stakes world of mergers and acquisitions, following a legendary negotiator and his team.
Lee Je Hoon embodies Yoon Joo-no, the “white snake” of the negotiation world. With his striking looks, sharp intellect, and unwavering composure, Joo-no is a force to be reckoned with. He’s cold and calculating, yet he possesses a surprising sense of humanity that emerges when he’s at the negotiation table. Viewers are eager to witness Joo-no’s unique “negotiation skills” in action.
Newly released stills from the drama showcase Joo-no’s intense presence—poring over critical business data, analyzing deals, and making game-changing decisions. His silver-haired look adds an air of mystery, hinting at the enigmatic nature of his character.
Lee Je Hoon’s Dedication to His Role
Expressing his excitement for the drama, Lee Je-hoon shared, “There aren’t many dramas that explore the world of M&A in depth, so this project felt incredibly fresh and exciting to me. I was eager to take on the role of Yoon Joo-no and immerse myself in his world.”
To authentically portray Joo-no’s expertise, Lee Je-hoon delved deep into corporate finance and negotiation strategies, striving to think like a true professional in the field. His dedication extends beyond research—he even chose the striking silver hair to reflect Joo-no’s near-perfect persona, stating, “I wanted his appearance to immediately convey his mastery as a negotiator. The sense of mystery and hidden depth will keep viewers intrigued.”
Lee Je-hoon also expressed immense admiration for director Ahn Pan-seok, known for crafting rich, immersive dramas. He revealed, “I’ve always wanted to work with Director Ahn. The moment I heard he was leading this project, I knew I had to be part of it. Every day on set feels like an extraordinary experience.”
Featuring high-intensity corporate battles, psychological warfare, and intricate power dynamics, The Art of Negotiation is set to deliver a fresh and gripping take on the world of business drama.
Prepare to witness Lee Je-hoon’s masterful performance as he redefines what it means to be a negotiator.
Leave a Reply