The star of tvN drama Vincenzo flaunts cool swag as a new model for CJ ONSTYLE.
CJ ENM’s e-commerce division announced that it will release a new TV CF featuring the actor. Song Joong Ki is the new face of CJ OnStyle, a newly introduced shopping platform.
CJ ENM said, “Song Joong Ki, who is highly preferred by all generations with his refined and soft image, is the model that best suits CJ OnStyle. It provides discerning products and attentive and friendly services.”
Aiming to pioneer a new market by removing channel boundaries in television and mobile, CJ ONSTYLE goals a real-time satisfying shopping experience. By suggesting lifestyle instead of just selling products, the company aims to show a variety of content with different charms.
Incorporating the company’s existing home TV shopping that used the internet shopping mall, the platform gears up for its launch on May 10.
Source: xportsnews
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