Supporting a new generation of talent in Thailand, Viu Shorts gives the opportunity to showcase their creativity on the No. 1 video streaming platform in Southeast Asia.
Viu, PCCW’s leading pan-regional OTT video streaming service, today announced Viu Shorts! Thailand, an initiative that creates opportunities for talented youth in the country to learn about professional OTT media production.
Partnering with the School of Digital Media & Cinematic Arts (BUDC) and the Master of Communication Arts in Digital Marketing Communications (DiMC), School of Communication Arts, Bangkok University, Viu Shorts! will nurture a new generation of filmmakers and entertainment industry professionals.
The program targets first to fourth-year students with a series of workshops covering professional media production, including online series and short films.
PCCW’s Viu Original production team members will also serve as mentors for the participating students as they work together to create four short films featuring lead Thai actors and actresses.
Participants from four teams will gain hands-on experience creating Viu Shorts! while at the same time working with talented actors and actresses.
The program offers an unprecedented opportunity for participants to showcase their creativity to Viu’s large and growing international audience. Viu is No.1 in terms of the number of users and ranked second in both paid subscribers and streaming minutes amongst major video streaming platforms in Southeast Asia, according to the latest Media Partners Asia (MPA) AMPD report*.
The final four short films will air in June on Viu across all 16 markets, reaching 45 million MAU (monthly active users) and 5.3 million paid subscribers**.
First launched in Indonesia in 2018, Viu Shorts! is now a pan-regional initiative designed to equip students with knowledge and experience in producing series for the OTT platform, which has grown steadily both in Thailand and abroad.
Mr. Thawatvongse Silamanonda, Country Manager of Viu Thailand, said, “Viu is the leader in premium Asian content and our Viu Original series rank among the most-watched on our platform. We want to share our knowledge to help talented Thai youth develop a strong foundation to enter the entertainment industry. Additionally, this project reinforces our ‘ecosystem’ strategy, bringing locally-produced series to broadcast worldwide in 16 markets and allows us to capture Gen-Z audiences with content created by their peers.”
To learn more about Viu Shorts!, visit www.viu.com or download Viu Android app from Google Play or Viu iOS app from the Apple Store.
About Viu
Viu, PCCW’s leading pan-regional over-the-top (OTT) video streaming service, is available in 16 markets across Asia, the Middle East, and South Africa with 45 million monthly active users (MAU) as of December 2020.
The service can be accessed via Viu app (available for free on App Store and Google Play) on connected devices, e.g. smartphones and tablets, select smart TVs, as well as on the web by logging into www.viu.com.
About PCCW Limited
PCCW Limited (SEHK: 0008) is a global company headquartered in Hong Kong which holds interests in telecommunications, media, IT solutions, property development and investment, and other businesses.
PCCW owns a fully integrated multimedia and entertainment group in Hong Kong engaged in the provision of OTT video service locally and in other places in the region. To learn more about PCCW, please visit www.pccw.com.
About Bangkok University
Bangkok University is one of the longest established and prestigious private universities in Thailand since 1962. The university currently offers a bachelor’s degree from twelve faculties with thirty-four majors, eight majors of international programs, and a Chinese international program. Bangkok University is focusing on environmental and curriculum development, including giving students an opportunity to express their creativity along with encouraging leadership in all fields.
School of Digital Media and Cinematic Arts (BUDC) has its Bangkok University strength in developing programs on film, animation, visual effects, and digital media leading the industry. BUDC commits to providing a high-quality curriculum, international partnerships collaboration, cutting-edge technology, and outstanding lecturers to cultivate success in the local and global market for our university students.
The Master of Communication Arts in Digital Marketing Communications Programme, or shortly, DiMC has been established in 2014. Digital marketing communications are the core essence and knowledge and competencies for all walks of life and that students, faculties, and professionals should be fulfilled and armed with these weapons. The program’s popularity and quality are of high acceptance and credibility among people from the academic and professional worlds.
