A soul-switching reversal romance is up for Kim Ji Eun and Lomon in Branding in Seongsu.
Branding in Seongsu is a 24-episode workplace fantasy romance starring Kim Ji Eun (Longing for You, One Dollar Lawyer, Again My Life, Doctor Prisoner), Lomon (All of Us Are Dead, Revenge of Others, Revenge Note, Doctors), Yang Hye Ji (Sweet Home 2, Revenant, Nevertheless, Live On), Jung Yi-rang (Behind Your Touch, Cold Blooded Intern, The Tale of Nokdu) and rookie actor Kim Ho-young.
Set in the heart of branding, Seongsu-dong, the series features a romance fantasy that tells the story of a team leader and intern who exchange souls after an unintentional kiss.
A legend in the industry, Kang Na-eon (Kim Ji Eun) is the youngest team leader of the marketing team and is known to bring success to all the projects that she leads. She is also known for being a workaholic at the expense of love and friendship in pursuit of success.
So Eun-ho (Lomon) is the oldest intern in the agency. Being free-spirited, he often gets into conflicts with his superior Na-eon.
From an employee to an executive, Na-eon is a rising star in the marketing industry. However, after her best friend’s betrayal, she is shunted off to the Team Underdog and encounters Eun-
ho, an intern she considers stupid.
Whatever he says is not what she thinks, and their perspectives clash all the time. However, their souls switch after an unexpected kiss.
Love and friendship were never part of Na-eon’s career plan, but Eun-ho keeps coming to her mind. A relentless marketing executive and a warm-hearted intern are always at odds with each other, but everything takes a wild turn when their soils switch after an unexpected kiss.
When the cast was confirmed for the drama, it generated much excitement and anticipation among Korean drama fans. All Kim Ji Eun recent dramas have achieved high ratings and positive reviews for her natural acting.
Lomon was in several dramas on the global scene and had gained many fans for his handsome visual and convincing performance.
Helmed by director Jung Heon-soo (Twelve Nights, Eccentric! Chef Moon) who is good at the romance genre, and scripts penned by Choi Sun-Mi (It’s Okay to Be Sensitive series) and
Jeon Sun-Young (Oh Youngsim, A DeadbEAT’s Meal).
What will happen when the spirits of two individuals who hated each other due to their radically differing values swap bodies following an unintentional kiss?
Branding in Seongsu premieres February 5 on K-PLUS from Mondays to Thursdays, 00.15am (GMT+8) with encore airing on Mondays to Thursdays, 7.15pm (GMT+8).
*Press Release
