“Reborn Rich” Episodes 10 and 11 Mark the Start of a War of Succession

reborn rich

Surviving the car collision, Chairman Jin searches for its instigator in Reborn Rich.

Miracle Investment acquires Soonyang Department Store and Soonyang Investment after Hwa-young’s and Dong-ki’s mismanagement. Chairman Jin’s proclamation of Do-jun as the owner of Soonyang Financial Holding Company gets postponed after falling into a car accident.

Marcie Line watched Reborn Rich on Viu

Episode Recaps: 01-03 | 04 | 05 & 06 | 07 & 08 | 09 | 10 & 11 | 12 & 13 | 14 | Finale + Review |

Reborn Rich


Reborn Rich Episodes 10 and 11 Highlights

“Reconciliation and forgiveness? Forcing the victims to forgive. Do you call that restorative justice?”

Seo Min-yeong walks into the board meeting and plays the recording of Director Im. Proven that she mismanaged her company and gave a false report to the prosecution, Hwa-young is forced to hand over Soonyang Department Store to Miracle Investment.

Succeeding in that, Min-yeong is asked to take her hands off the case after it gets reassigned to another prosecutor. She cries to Do-jun, telling him he lied to her.

Comforting her, Do-jun shows Min-yeong that Seo Taiji came back. Overwhelmed with the events, the two share a passionate kiss.

Meanwhile, Young-ki appeals to bring back Seong-jun to Soonyang’s headquarters.

reborn rich


“For rich people, security is as important as the rate of return.”

Dong-ki takes the chance to acquire Miracle Investment after having been investigated for manipulating the stock of New Data Technology. Chairman Jin then believes in the possibility of Dong-ki being his successor.

Not easily giving up Miracle, Do-jun suggests liquidating their overseas stocks. Aware of the tragic event that takes place on the 11th of September 2001, Do-jun saves himself from the losses and donates to the incident’s victims.

Soonyang Investment suffers losses while Miracle Investment regains itself after going against the flow and having successful funds. Dong-ki then cries at his father after losing Soonyang Investment to Miracle.

Asked to run the financial holding company, Do-jun realizes that 4-2 was deceased after he and Chairman Jin get involved in a car collision.

reborn rich


“And things that are bound to happen always happen, without fail.”

Hyeon-min reminds Seong-jun not to mess up the opportunities she made through news articles to climb up in the succession line.

Do-jun stays conscious after the car collision and learns that it was not an accident. Knowing that events in his past life are bound to happen, he regains his determination to survive and investigate who gave orders to the truck driver.

 While Chairman Jin’s children believe their father is in a coma, Young-ki steps up on who should take charge. He and Dong-ki fall into an argument about continuing the board meeting, which could easily hand everything to Do-jun.

reborn rich


“Money is the only thing that is aesthetically perfect.”

Chang-je believes that Chairman Jin is testing his children while Hwa-young begs to see her father and learns of his chronic illness. She and Dong-ki attempt to force their way into meeting their father, but Yoon-ki uses his authority in Soonyang Medical Center to block their visit.

While the police investigation gets concluded as an accident, Do-jun does his best to silence Hae-in from reporting the possibility that a family member instigated it.

Investigating on their own, an antique artwork of flowers and birds that 

was stolen from Hyeon-min’s gallery gets discovered from the belongings of those involved in staging the accident. 

After Min-yeong’s visit, Hyeon-min confronts Seong-jun for taking the painting without her knowledge. Do-jun and Mr. Lee report this to Chairman Jin, who becomes frightened and loses himself as an effect of his chronic illness.

reborn rich


Reborn Rich Episodes 10 and 11 Musings

Romance starts to bloom between Do-jun and Min-yeong, however, the conflict of succession inside Soonyang steals its spotlight. More than the realization of their love, Do-jun’s recall of 4-2 being deceased was more engrossing.

Cornered to give up Miracle Investment, Do-jun finds his way out of it while respecting the victims of the tragic event he already foresaw happening. He may be dedicated to playing in the market, but he still maintains his humanity, which is respectable.

Even after falling into a car accident, Chairman Jin just proves how he puts himself as a businessman before anything else with his concerns for Soonyang Motors PR.

Hiding that he is already awake from the accident, the situation between Chairman Jin’s children gets messier. Moreover, Seong-jun’s possible involvement in the car accident leads Do-jun closer to the truth of his death in his past life.

By the end of the episode, it appears that Chairman Jin’s chronic illness affects his stable functioning. Though it was meant to be kept a secret, the siblings are already aware of it, and we shall look forward to who succeeds in owning the holding company.

Watch new episodes of Reborn Rich on Viu.


Photos: JTBC Drama

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